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Having fun doing what he loves, local resident Kerry Goff went from volunteering in more than 30 shows to earning two degrees in theater and returning to the Hill Country as Artistic Operations Manager for Fredericksburg Theater Company. Photo by Phil Houseal

Little Women The Musical runs February 18 - March 6, 2011 at The Steve W. Shepherd Theater on Highway 87 just south of Fredericksburg.
Performances Times: Friday and Saturday at 7:30pm and Sunday at 2:00pm.
Ticket Prices: $20 for adults and $5.50 for youth 18 and under.
For tickets visit www.fredericksburgtheater.org or call (830) 997-3588.

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Kerry Goff: Onstage and Off

by Phil Houseal
Feb 16, 2011


Kerry Goff’s title is Artistic Operations Manager for Fredericksburg Theater Company. So does he prefer to act, direct, design lights, sing, or build sets?

His answer: “Yes.”

“I like it all,” he confessed. “When I’m directing, then in the next show I’ll just act. Then in the next I’ll do set design. I love musicals, but after the musical is done, I’m ready for a straight play. I just love it all.”

When Goff graduated from Fredericksburg High School in 2002, he could only dream about working in the theater. He loved it even then, but took off four years because he didn’t know what to do with his life. He volunteered at area community theaters, helping put on more than 30 shows. People noticed his ability and enthusiasm.

“I was influenced by Bob Strauss and Jeryl Hoover,” Goff said. “They said, if you want to do this you need to get a degree.”

He followed their advice and enrolled at McMurray University in Abilene, finishing up in May, 2010 with a Bachelor of Fine Arts in Theater and a Minor in Musical Theater. In June he married Ashleigh; in July he started working for Fredericksburg Theater Company.

“I always told them I wanted to come back. Ultimately I wanted to be here, as I have so many ties to the area.”

Now Goff’s vision encompasses helping lead the already highly-respected FTC to even greater heights.

“We want to stick to the Mission Statement - to inspire, enrich, educate, and entertain with regional participation through the performing arts,” he said. “We believe FTC is not just a community theater, but much more than that. We are reaching out to the entire Hill Country, already using actors from Abilene and Marble Falls, and bringing in students from Medina Children’s Home.”

He also embraces the part of the mission that charges theater with a larger task. “With shows such as Anne Frank and the current Little Women, we want people leaving feeling there was a point to this, whether thought-provoking or just fun.”

As FTC evolves, many of the changes are at the nuts and bolts level. Some differences the audience will see, such as new lighting techniques, and the revolving turntable built to facilitate scene changes.

Some they might not notice, like the upgraded sound system that “sounds like it should.”

Goff is currently immersed in producing Little Women, the first musical production of that classic story in the hill country.

“These amazing characters come to life before our eyes,” Goff said of sisters Jo, Meg, Beth and Amy March. “It has a character like Jo who goes through all these changes. While she sings her stories, they come to life on stage. To me, it’s delightful. That’s what it’s all about - having fun with the story. That fires me up.”

Goff is also excited when discussing plans for the future of the FTC. Staff and board are looking at such changes as bringing in more shows never before seen in the hill country, and opening the theater for other performers and events. Always the goal is to bring in people - including those who may not normally visit the theater.

“I like to use the word ‘dynamic,’” he said. “I hope we get a little more dynamic presentation with our shows. I want people to come in with the expectation it will be good, but that they’ll come in and gasp and say that’s not what I expected.”

So far, it seems to have that effect on Goff.

“Of course I’m all wrapped up in it,” he said. “I can’t describe it - I’m having so much fun doing this.”