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webmaster: phil@fullhouseproductions.net |
Phil Houseal
Copywriter/Columnist/Creative Director
I provide contract work to help clients improve their image and increase their business. Expert at delivering on time, on target, and on budget.
Experience
1986 - Present - Owner, Full House Productions
- Writing, creative, advertising
- Contract Writer
- Create concepts and write copy for newsletters, press releases, brochures, video & radio scripts, web copy/content. Local, state, and national clients include hospitals, banks, financial consultants, professional businesses, retail shops, wholesale manufacturers, chambers of commerce, fairs & festivals, and more.
Director of Communications/Community Education for two school districts
- Develop and deliver more than 400 adult learning courses during three sessions per year, that attract more than 4000 enrollments
- Design, write, lay out, and produce three course catalogs per year, circulation 70,000
- Write, edit, photograph, and produce two community newsletters on school issues
- Created and host weekly award-winning television program to promote classes
- Created and host weekly radio program
- Created one of the first web sites for Community Education programs in the nation; maintain three district news web sites
Creative Director and copywriter for advertising agency (1984-1987)
Education
Bachelor of Arts; University of Iowa, with Honors, Phi Beta Kappa
Graduate work in Gifted Studies; Northeast Missouri State University
Achievements
- Weekly Music Columnist for Fredericksburg Standard (2005 to current)
- Weekly Columnist on Adult Education topics, Community Journal, Kerrville TX, and Hill Country Weekly, Boerne TX (2007 to current)
- Editor Insider’s Guide to the Texas Hill Country magazine
- Texas Public Relations Silver Star Award for video script
- School Bell Award from Texas State Teachers Association for reporting on school bond election
- Editor of two quarterly newsletters for state association
- Wrote script for award-winning state association video
- Webmaster of state association web site
- Past President, Legislative Chair, Public Relations Chair of Texas Community Education Association
- San Antonio Region Vice President, Texas School Public Relations Association
- Led legislative efforts to restore state funding, 1998-2001
- Trainer and workshop leader at state and national conferences
- Editorial review board of National Community Education Journal, 1996 - present
- National Marketing Committee Chair, 1998 - 2001
- Co-Chair, Special Projects Committee, creating and funding PBS-TV pilot program highlighting national Community Education
- Founder & President of Texas Community Education Foundation
- Vice president Texas Community Education Association
- Recipient of State Leadership Award and National Service Award from National Community Education Association
- Published songwriter
Skills
- Record, produce, mix radio spots
- Hosts original weekly television (Club Ed) and radio programs
- Experienced on Mac and PC
- Experienced in Microsoft Office, Quark, Pagemaker, Photoshop, Front Page, Dreamweaver, Fireworks
Partial Client List
Medical:
Texas Medical Association, Llano Memorial Hospital, Hill Country Memorial Hospital, Sid Peterson Memorial Hospital
Financial:
Norwest Bank, First National Bank, Peoples Savings & Loan, SunAmerica
Tourism:
Gillespie County Historical Society, Admiral Nimitz Museum/Bush Gallery of the Pacific War, Sunday House Foods - Sam’s Club, Fredericksburg Convention & Visitor’s Bureau (and many other CVBs), Luckenbach Texas, Oktoberfest, Country Peddler Show
Non-Profit:
Director of Community Education, Texas Community Education Association, National Community Education Association, Texas School Public Relations Association, IGNITE SystemsGo, Habitat for Humanity
Retail/Wholesale:
4-Ingredient Cookbook, Sunday House Foods, Sam’s Club, Texas Mesquite Association, Kee Motors (automotive shop), countless restaurants, hotels, and bed and breakfast accommodations
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